leland franklin
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  • about
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“Coaching is for anyone who wants to improve. It helps you know yourself better, it helps you to discover your talents, and it helps you to achieve your goals.”

What is coaching?

​The International Coaching Federation (ICF) defines coaching as partnering with clients in a thought-provoking and creative process that inspires them to maximize their personal and professional potential. The process of coaching often unlocks previously untapped sources of imagination, productivity and leadership.
The word “coach” has many meanings, so it’s important that we clarify our definition. First, here is what coaching is not. Coaching is not “advising” or “mentoring.” Advisors and Mentors are professionals who have gone through a similar experience and they support you with advice. Advisors and Mentors are an essential part of any business’s support network.
Coaching is about helping you unlock the best way for you to lead and build your company.
It’s for this reason that coaches can help make a substantial impact by actually working with you on enhancing your personal leadership style and within the subtle but essential nuances of your organization so that you can achieve your goals and build the best company
you can.
​Coaching takes the set of mental models you are using to make decisions and unpacks them. It makes the unconscious conscious so that you can decide what outcomes you would like. It then helps you fine-tune your mental models so they produce those results. Coaching is about getting better outcomes with less effort. It makes new actions available by changing you, the observer.

What's the impact of coaching?

The main ROI of coaching is to have people not be confused, scared and generally freaked out. A clear mind means that tasks and collaboration can happen more easily. That translates into a huge boost in productivity and general well being for each individual and the organization. If there is lack of clarity around vision, roles, responsibilities, or people are under large amounts of stress, your company is losing huge amounts of productivity.

​96% of those who had an Executive Coach said they would repeat the process again

529% ROI and significant intangible benefits to the business. 

>75% ​of coachees report achieving goals of improved work performance, work-life balance, wellness, and time management

Sources:  International Coaching Federation (ICF), Merrill C. Anderson, Ph.D., MetrixGlobal, PricewaterhouseCoopers
The truest ROI of executive coaching lies in its ability to enhance leadership capacity, specifically, helping leaders:
  • Increase their emotional intelligence
  • Develop or strengthen their executive presence
  • Improve situational leadership skills
  • Inspire and influence key stakeholders
  • Navigate political minefields
  • Increase employee engagement
  • Embrace accountability in themselves, and develop a culture of accountability on their teams and in their organizations
  • Achieve business results more quickly
I help three kinds of people:
Visionaries, changemakers, founder & CEO, entrepreneurs
Tech working professionals / tech leaders
Career switch


I work with three types of people:
1. leaders who are overwhelmed and looking for clarity
have a project, motion accountability
2. Leaders looking to develop their authentic style
3. Imposter Syndrome
4. Want to improve their productivity

Overwhelmed, perfectionist
Work gravitates to those who get it done.  You have so much on your plate.  You struggle with not doing A quality work on everything

Make an impact
I'll show you how I've helped my clients:
  • Launch a scholarship fund and raise $5,000 in 3 months to send 32 Vietnamese students to school for a year (full tuition)
  • Launch a digital social advocacy platform for youth citizen leadership, videosforchange.org

Effectiveness AND Productivity
I'll show you how I've helped my clients:
  • .Create 8 hours of uninterrupted "deep work" time, every week, for visioning, ideating, and strategic thinking (see Jeff W., Dustin M.

Self-leadership
  • Transition an in-person social emotional learning and yoga program for educators to fully online
  • Consciously (re)designed a team culture of 22 people who shifted to fully remote
  • Go from self-doubt and judgement to quiet, inner confidence from owning their true power
  • Trust themselves more

Improve relationships
  • Navigate a co-founder conflict
  • Be more present with loved ones
  • Break through to new levels of understanding, acceptance, and love with family members
  • Married her best friend she'd known for 14 years

Achieve goals on their bucket list
  • Write XX words (9 chapters) and self-publish a book










I will be your greatest champion
"Being" a leader is different than "doing" things as a leader and coaching ​is about helping you unlock the best way for you to lead.
Where it gets interesting and where coaches can help the most is actually working with you on your personal leadership style so that you can lead authentically AND adaptably.
My practice was founded on the belief that in our work lies possibility of the full realization of human
potential. Work can be the way we achieve our fullest selves, and in doing so becoming more effective leaders, colleagues, and human beings. We don’t have to do it alone, nor do we need to.
I work with leaders and teams on personal and professional leadership development.
Welcome!
It is a great joy for me to partner with my clients
In coaching with me, you'll receive the benefits of my 
I specialize helping leaders in three ways:
​My clients are incredible, visionary, mission-driven people realizing their dreams of building world-changing organizations and leading joyful, meaningful lives.

I’m a coach for leaders who are building lives and organizations that change the world. They are innovative nonprofit founders, purpose-driven creators, and courageous leaders with a calling to heal the world — to make the future better than the present — and they are ready to step in to their next level of growth and leadership, even though they are already feeling trapped, burnt out, or weighed down by their current responsibilities of raising money, managing people, and trying to hold the world on their shoulders, both personally and professionally.

I help them clarify their vision, get out of their own way, and tackle their biggest personal and professional challenges so they can realize their visions of a better world and live their dreams of building world changing organizations and joyful, meaningful lives.
Are you exploring one or more of these questions?
​If so, I can help you.
  • Q1
  • Q2
  • Q3
I work with people who...
During our coaching together, my clients have:
  • Started a side business
  • Moved homes
​Feel the need to address the problems in your leadership that seem to repeat themselves time and time again.
Can’t see clearly why you’re struggling.
Want to really understand how you’re being complicit in creating what you say you don’t want.
Want to explore how that which has gotten you here, may be keeping you small now, and if it’s time to change.
​Our clients are ready to transform their lives and leadership. They…
  • have a willingness to explore their own agency in bringing about change in their lives.
  • realize that living by everyone else’s rules and ideas is not going to scale, and they want to start leading from within (while paying attention to the lessons of those that have gone before them).
  • often come to us when they are exhausted and depleted, and they are beginning to see that in order to scale themselves and their organizations they will have to become a different type of leader.
  • care about more than just financial metrics–they hold a bigger frame when it comes to the concepts of success and what constitutes a well-lived life.
  • are ready to do the work of self-actualization and traverse all the hills and valleys in the process. They are willing to be open and vulnerable and to explore their unsorted baggage.

  • are interested in the root cause of patterns and understand how it’s important to break those patterns in order to grow.
  • are eager and ready to explore their own perspective and are deeply curious and are open to looking at things in different ways.
  • want to talk as much about the inner experience as they do with the outer.
  • are interested in learning about themselves and how they can think about building a stronger, more sustainable organization.
  • are self-aware, willing to go deep, to be emotionally vulnerable, to be curious, to be willing to visit the past with an open curiosity.

Beyond problem solving

​Coaching is a solution-focused approach to change.
Problem solving is an elimination strategy--attempting to get rid of what we don’t want, which only guarantees the removal of a particular thing.
The coaching process is a creation or generative strategy--we can create more of what we would like, moving us toward the outcome that we want. One tool we like to use, called The Outcome Frame, starts with the simple yet profound question-- “What would you like?”
Consider the metaphor using Google Maps. Google Maps has two fields that help you navigate. One field represents where you are today--the place you no longer want to be. The other field represents where you want to go. And with those two pieces of information Google Maps can tell you how to get anywhere in the world. The key is, you’ve got to be specific in order for the navigation to work. In other words, you can't type into the second field that you want to go “anywhere but here.”
Much of coaching consists of helping a client get brutally honest about current reality and incredibly clear on their desired state. We start by helping the client understand where they are today--exploring their thoughts, feelings, and somatic experience relative to the things they want to change. And then we help the client get really specific about where it is they want to go.
​Once we’re clear about how things currently stand and where the client wants to go, we can turn our attention to the steps required to get there.
UNDERSTAND CURRENT STATE - We start by being present and curious to understand what’s going on in your life and work. We start where you are.
ENVISION THE FUTURE - Next, we build an inspiring vision for what you want to accomplish, how you want to feel while you’re doing it, and the values you will honor as you go.
STRATEGY & ACTION PLAN - From there, we build a plan
UNCOVER AND DISSOLVE LIMITING BELIEFS - Along the way, we navigate what holds you back.
TAKE COURAGEOUS ACTION & BUILD MOMENTUM - 
REFLECTION, LEARNING, GROWTH, CELEBRATION - ​As we work together, you’ll find that you’ll want to celebrate not just the ambitious goals you’ve accomplished, but the next level changemaker you’ve become.

Tools / Approach

​Inquiry - This means that we ask questions. A lot of questions. Open questions. Probing and incisive questions. Questions designed to help you observe yourself on the playing field of life and work. Get ready to be asked some incisive, sometimes challenging, always intended-to-support-growth questions.
​Mirroring - What we mean by mirroring in this context is simply sharing back with you what we’re observing. We’ll share with you the patterns we’re seeing. We’ll share with you the changes in your observable physiology (body language), if and when it’s relevant and helpful. We’ll remind you of things you’ve said or committed to. Again, it’s all about helping you observe yourself on the playing field
Relevant Context - There are two ways that Reboot’s coaches bring relevant context to bear on the coaching relationship. The first is have all been trained in approaches that help us understand human behavior and intra- and interpersonal dynamics. The second is that we’re familiar with the unique context of being an entrepreneur, founder, executive, or individual contributor in the world of startups, scaling/growth-stage companies, venture, etc. The combination of these two elements help us zone in and focus on the right questions to be asking
Journaling - Journaling is a powerful tool for self-inquiry. Writing, especially stream of consciousness free writing, allows parts of you to be voiced in an unedited way. It creates the opportunity to discover what deeper parts of yourself - parts that may be tuned out during normal day-to-day work activities - may feel or believe. As a mindfulness practice, journaling supports your slowing down and noticing what’s happening in your life. Journaling also gives you a way of tracking your learning over time, enabling you to discover the arc of your journey as you look back on what you’ve written. Finally, it supports you in claiming or “owning” your own learning and development process. Some clients choose to share journaling entries with their coaches, although this is not required. Other clients may find it easier to record audio messages or keep a running note on their phone--anything to encourage slowing down and reflecting on what’s happening in their lives
Mindfulness Practice - Transformational growth begins with and flows from a mindful awareness of our own inner experience. To the extent we remain unconsciously caught up in the chaotic flow of thoughts and emotions that is the river of human experience, it will be impossible for us to clearly hear ourselves, come to know ourselves, and grow. Mindfulness meditation is the practice of noticing and naming (without judgment) thoughts and feelings as they enter our awareness--it’s essentially becoming aware of our awareness. This same practice opens up space for us to become aware of what is being communicated to us by another. If you’ve never tried mindfulness meditation, give it a try. Mindfulness gives us a way to quiet the loud and distracting inner dialogue contained in each of us. As that inner dialogue quiets, we can tune in to all sorts of stimuli that were always there but escaped our awareness.
Preparing for sessions
Lastly, we’d encourage you to think about how you manage your time before and after coaching sessions, creating the mental and physical space necessary for the learning and insights to stick. Many clients have found it beneficial to block off time before the coaching session to get centered and reflect on what they’d like to talk about with their coach, as well as after the session to reflect back on what was discussed. Even a 15-minute window before and after the coaching session can go a long way. For example, a walk around the block before you jump into your next meeting will give you the chance to breathe, reflect, and take note of your commitments to action going forward.

What is mindfulness?

​Simple, secular, scientifically validated exercise for your brain

​“Helping, fixing and serving represent three different ways of seeing life. When you help, you see life as weak. When you fix, you see life a broken. When you serve, you see life as whole. Fixing and helping may be the work of the ego, and service the work of the soul.” - Rachel Naomi Remen

Invest in yourself - What's included

Coaching can be a significant investment of both time and money. The good news is the return on that investment can be astronomical. However, what you get out of coaching depends largely on the energy and intentionality you bring to the engagement
​The first thing to attend to is your mindset. In coaching we often talk about developing a “player” as opposed to a “victim” mindset. The player mindset acknowledges that we are on the field of our own lives and we have agency to impact the results. That’s not to minimize the reality that we can also be the victims of others’ behaviors--it’s just to acknowledge that we are often prone to over-externalizing the cause of our experiences.
We also talk about the difference between a “fixed” and “growth” mindset. When we adopt a fixed mindset, we tend to think of ourselves in binary terms--we’re either “crushing it” or failing. This forced binary can mean that, on the one hand, we maintain an uncritical (perhaps even delusional) self-view that we’ve got it all together, or, on the other, that we fall into a sense of self-contempt that tells us we’ll never be as good or successful as we wish to be. More often, we may oscillate between these two extremes depending on outward circumstances. Furthermore, if we adopt a mindset that assumes we are what we are and we can’t change, we’ll expend a great deal of energy trying to change everyone else around us. 23 On the other hand, a growth mindset assumes that we are in fact dynamic, changeable beings. It is less prone to blindspots because it assumes that we always have room to grow. And it’s less prone to shame and self-contempt because it doesn’t presuppose our brokenness when we’re faced with our own imperfections. The growth mindset says, “I’m not broken. I’ve just got some strategies that have worked in the past but are insufficient going forward and need to be updated

Complementary Services

How to get the most our of your coaching relationship

Every coaching partnership is unique and deeply personalized for each client.

Holistic

Mindfulness + Neuroscience

Personalized

Build Powerful Habits

How I'm different

Packages

I offer coaching by phone or video call.  I have a few different packages customized for where you are in your journey.

During our sessions, we resolve the key issues that are holding back the fulfillment of your highest vision for your life and business.
1. JUMP START
A bite-sized, quick start 10-day program to get you unstuck and build the momentum you need to start turning your vision into reality.
This is designed for people who are clear about what they want to create or accomplish - a passion project, new initiative, or bucket list goal - and want to overcome procrastination and hesitation to make it real.

Results:
​

2. CHOOSE THE NEXT CHAPTER
A customized 1:1 career and life coaching program to help you uncover what truly matters to you, find your next step, and start building your legacy.
This package is for people who are looking for a change in their career or lives but aren't exactly sure what that is.  We work together to find signal in the noise, discover and evaluate your options, and help you make decisions most aligned with what matter most to you.

3. RISE & FLOW
A customized executive coaching program for leaders and founders ready to grow into their next level of leadership, and amplify their impact while balancing that with personal well-being.
This is designed for people who are ready to supercharge their growth without burning out.  We hone in and tackle your most pressing challenges, amplify your strengths, and create the life and organization you know you are capable of.
​​1. JUMP START
A bite-sized, quick start 4-week program to get you unstuck and build the momentum you need to start turning your vision into reality.
This is designed for people who are clear about what they want to create or accomplish - a passion project, new initiative, or bucket list goal - and want to overcome procrastination and hesitation to make it real.

Results:
  • Clarify your vision
  • Establish milestones
  • Take again towards milestones


What's included:
  • 1x 90-minute Discovery Session
  • 1x 90-minute Mindset and Strategy Session
  • 2x 30-minute Follow-up Session

Clients say that I excel at helping them with the following:

What is required

is the art of guiding people to discover for themselves their own inner resources and answers to their own questions.  This is facilitated through deep curiosity and powerful questions.

coaching (指導)

is translated as seeing one's true nature and ​refers to ​moments of insight or awakening along the path of self-discovery and expression.
​

kenshō (見性) ​​

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Set your life on fire. Seek those who fan your flames. Rumi
© 2023 Leland Franklin – All Rights Reserved
  • welcome
  • about
  • impact